Graduation, certificate distribution day… a dear child has many names. The end of school starts the wonderful and long-awaited...
Join the rebellion.
Let’s break the narrow mold of beauty
one better hair day at a time.
Get to know usJoin the rebellion.
Let’s break the narrow mold of beauty
one better hair day at a time.
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Products
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The great hairspray comparison: light, strong or super strong hold?
Oh, hairspray: the savior of Monday morning, the champion of static hold, and the party’s honored guest. What would...
News
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Sustainability report 2022 – Better well-being for hair salons
A visit to a hair salon always does good, both internally and externally – as anyone who has ever...
Education Products
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Tips for toning blonde hair
With Four Reasons colour lines, colouring hair is a piece of cake! You can create fantastic blonde results with...
Inspiration Products
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Educators’ favorite Four Reasons Professional products
We created the Four Reasons Professional hair product line for you because you deserve something uniquely wonderful. Our products...
News Products
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The range of Four Reasons technical products will expand with the addition of a new liquid color line – introducing Optima Liquids!
We’re adding a new color line called Optima Liquids to the popular Four Reasons Optima color range. Four Reasons...
Products
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Irritated? 4 reasons to choose a fragrance-free hair product line
Say No to products that remain on the shelves week in week out. Say No to the customer who...
Products
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Good fragrances, bad fragrances? A fragrance-free hair salon experience as an alternative
Finns are exceptionally sensitive to fragrances: almost one in three people say they experience symptoms if exposed to excessive...
Education Products
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This is how you choose the right bleach and succeed!
Bleaching hair is still very trendy. Our range of bleaches includes solutions for all the bleaching services of a...
Inspiration Products
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Spark up your blond hair with soft pastels – New spring shades added to the Color Mask line!
Are you familiar with Four Reasons Color Mask? Four Reasons Color Mask is your colored hair’s best friend. It...
Inspiration Products
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Must-haves for your color collection – toning Color Mask products belong in a hair salon
Toning products have many uses! What do your hair stylist colleagues use Four Reasons Color Masks for, what kinds...
Inspiration News
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The hottest hair trends for spring and summer 2023 – layered haircuts and bold colors!
Four Reasons DUETS Collection SS23 presents the hottest hair trends for this spring and summer. Layers as well as...
Four Reasons
Color Mask
Four Reasons Color Mask is an up-to-date selection of toning hair products that accentuate the color of your hair in a subtle or bold way. Their conditioning, vegan and pigment-rich composition extends the life of your hair color and keeps it intense.
Color Mask Products
Four Reasons
Nature
Keep the nature close, by your side. Dance in the rain. Take your shoes off in the grass. Feel the wind in your hair. Four Reasons Nature has been developed to bring out your beauty in a natural way, with truly effective products. Nature combines freedom and the will to create a better tomorrow today.
Four Reasons Nature Products
Uniquely yours
Four Reasons
Professional
You know yourself and what you like. You show your strengths and dare to be who you really are. You show your strengths and dare to reveal your feelings. We created Four Reasons Professional hair product line for you, because you deserve something uniquely wonderful. Pure premium, for you and your hair.
