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Four Reasons News

Get inspired & learn

Products

Hair stylists play an important role in treating scalp issues – what products to recommend for scalp issues and why?

18.3.2021

We are all amazing, dandruff or not, but no one has the energy to sort out scalp issues day in,…

Inspiration

4 x the sweetest look of the year | Hair tutorials for the perfect 90s look

22.2.2021

It’s time to update hairstyles from the 90s to this decade. Are you looking for inspiration? Do you want to…

Inspiration

6 tips to treat your damaged and brittle hair

22.2.2021

Is your hair lackluster, brittle, or chemically treated? You are not alone. Damaged hair is a very common issue (even…

News

Hairdo trends of 2021 – It’s all about being unique!

18.2.2021

Laura Aaltonen (@bylauracarita), the hairdo queen of Instagram, charms everyone with her fabulous skills. Laura’s expertise includes technical hairdos that…

Inspiration

WHAT DOES YOUR PRODUCT SELECTION SAY ABOUT YOUR SALON?

15.2.2021

WHAT DOES YOUR PRODUCT SELECTION SAY ABOUT YOUR SALON? A salon’s product selection holds more significance than you’d initially think.…

Products

Home hair dye in a salon – does that make any sense?

12.2.2021

The words ‘home dye’ usually give professional stylists the chills. Not because they are afraid of losing their jobs to…

News

Four Reasons Collection SS21: NO FILTER

10.2.2021

Some are anticipating this year to be even worse than the last. You know, the year you’d all rather forget……

Inspiration

A Proud Finn: the Original attitude means talking straight, sugar and sisu, the Finnish determination and grit.

21.12.2020

People say that Finns are the happiest people on Earth (on dark winter mornings I highly doubt this). Oh, the…

News

From the drawing board to the bathroom: the story of Four Reasons Original

1.12.2020

From the drawing board to the salon: the story of Four Reasons Original I know life can be wonderful, sad,…

News

Four Reasons Original: A style journey from the 90s to the present day #swipemystyle

6.11.2020

A new year kicks off with a new look. As changes often do, this made me a little melancholic and…

Products

Four Reasons Nature Moisture products won at the Nordic Natural Beauty Awards!

28.10.2020

Four Reasons Nature was awarded as the Best Hair Cosmetics Innovation in 2020 by the Finnish hair care professional magazine…

Collaboration Inspiration

Four Reasons ❤️ Saara Aalto

7.10.2020

We ask you to welcome the newest addition to our family: singing sensation Saara Aalto joins forces with us. We…